Design Food

Pepsi Throwback – Made With Real Sugar

Weird name to go by huh. Throwback…
Anyway, it’s a new gimmick Pepsi Co. is coming up with. It’s like going back into time when times were better. On the tagline issue, here is a snippet from

listing “inverted cane sugar” as the primary sweetener in the ingredients. This has sparked some conflict as well regarding just what is considered “sugar” these days. In the case of the Pepsi Throwback and Mountain Dew Throwback lines, is pure cane sugar going to be used (which is preferred by beverage enthusiasts)? Or will beet sugar, which is cheaper and pulled from sugar beets, not exactly on the same level as cane sugar. These questions remain to be answered…

My interest though is on the old school logo with the weathered label look. The design will go under the knife again as suggested at the bottom. All there is to do is just sit back and wait till it hit the shelves. Wonder if it will reach our shores.

A comment I read in a post was that each bottle contains 9 teaspoons of sugar. That’s a lot for such a small bottle.